About us

We’re Spright

Sales development for B2B tech — persistent, precise, and radically transparent

Spright was built for the high-pressure, early-stage phase where clarity beats volume. Phone-first, human-led, and ready to run — we deliver sales development that helps startups find, prove, and scale their market.

Our Principles

Our philosophy in action — built on people, persistence, and precision

  • We don’t automate trust. We earn it, call by call.

    There’s no magic button for pipeline. We believe in conversations — not sequences. Every dial, voicemail, and follow-up is human-led, intentional, and rooted in persistence. Trust isn’t mass-emailed — it’s built one connection at a time.

  • Phone-First, Human-Led. Always.

    Technology should amplify effort, not replace it. We pick up the phone because voice builds context faster than any drip campaign ever could. Our SDRs lead with empathy, curiosity, and real-time judgment — the things no automation can fake.

  • Not shortcuts. Just the sweat work.

    We don’t chase volume for its own sake. We do the hard, often unglamorous work — building lists that matter, making the calls, refining messaging in real time. This is how traction happens: not from templates, but from tenacity.

  • Radical transparency, live and unfiltered.

    Every interaction is streamed, recorded, and transcribed. You see exactly what we see — every conversation, every objection, every insight. That visibility creates alignment and trust you can actually hear.

  • Clarity over dependence.

    Our success metric isn’t how long you keep us — it’s how quickly you can run without us. We build repeatable, transparent systems you can own, scale, and evolve long after we’ve handed over the reins.

How we got here

From Startup Struggles to Sales Engine

Spright was born after years in early-stage startups. Again and again we saw it: strong team, great product — but no outbound. Outbound gets market signals fast and shapes GTM — if it’s built on a fast, structured, responsive foundation.
Spright helps early-stage B2B tech startups build a fast, adaptive outbound engine that drives traction and GTM clarity. An embedded part of your sales machine — disciplined, integrated, and revealing GTM signals in real time. In startups, pipeline isn’t the goal — it’s the path.
Most options aren’t built for that. Lead gen agencies chase volume, not systems. SDRs take months to ramp. Strategy and execution stay apart. Without a strong outbound base, even top teams miss the signals that shape GTM.

Direct collaboration

Strategists, operators,
creators — building directly with you

Ed Gangi
About us

Ed Gangi

Founder, Operator

Stanley Carbajal
About us

Stanley Carbajal

Account Executive

Wanda Meza
About us

Wanda Meza

Client Success Manager

Cristian Enamorado
About us

Valentina Chahin

Team Leader

Cristian Enamorado
About us

Cristian Enamorado

SDR

Cristian Enamorado
About us

Mayumi Miyamoto

SDR

Cristian Enamorado
About us

Cesar Maldonado

SDR

FAQ

Honest answers from real operators.

What makes Spright different from a typical fractional SDR model?
Sales development is management-heavy. We do not just place a rep. We manage the motion daily: metrics, lists, scripts, call reviews, coaching, reporting, and execution rhythm.
How are you different from lead generation/appointment setting agencies?
We are boutique, strategy-led, and meticulous. Generic agencies ship outbound to automation. We run account-based sales development for disruptive, niche, or difficult markets that require real conversations and daily refinement.
Do you build the lists, scripts, and infrastructure?
Yes. We can start cold with ICPs, lists, contacts, enrichment, infrastructure, and scripts — or plug into existing lists, events, stale pipeline, marketing motions, or sales teams wherever sales development fits.
Why are you phone-first?
Email and LinkedIn are crowded, low-signal, and one-way. Phone calls create live conversations, objections, urgency, fit, and learning. We do the hard work because sales development is not an easy-button motion.
What results should we expect, and how fast?
In 2026, we have booked meetings in the first week of calling every time. More importantly, you will see rich activity, live conversations, call data, and market feedback from day one of execution.
For early-stage B2B tech

Ready to build your outbound engine?

We’ll help you launch a repeatable, data-backed outbound motion — no SDR hiring, no black box agencies or flakey fractional hires, just clarity and traction from day one.
Start now